THE CREW & OUR STORY

Mooky

Innovation Architect

While Mooky’s business attire is formal, his attitude of quiet superiority is modestly casual. He is both the inspiration and the brains behind Cat Amazing (you can read about that below, in Our Story). An enlightened cat, Mooky possesses what Buddhists call the “third eye” - with which he can gaze over all the vastness of the universe, and contemplate the most profound mysteries of creation - though he usually has to use it to spot Zeke’s ambush. Mooky can typically be found testing and perfecting the Cat Amazing (unless the vacuum cleaner is out, in which case he cannot be found at all).

Andrey

Founder & CEO

Mooky designated Andrey ‘Founder’ and gave him the title CEO (Cat Entertainment Officer) upon learning that it is uncommon for humans to do business directly with a cat. Andrey is, therefore, the (barely) presentable facade of the company- it’s “furless figurehead” as Mooky puts it. Andrey also created this website, which he maintains and updates. Whenever you send the crew a note or a suggestion, Andrey reads it and considers it carefully (then calls the cats for the final say).

Zeke

Head of QA

It’s tough to land a job if the thing you're best at is destruction (especially in this economy). Zeke was first hired for some professional shredding, but his aptitude for annihilation quickly led to a full-time position on the team. Zeke is not only a workaholic, but an innovator - his comparative approach (ex: comparing Cat Amazing to the couch, the ottoman, a colleague's leg, etc.) ensures that we deliver products of the best quality. At Cat Amazing, Zeke found his calling and we found our standard - if it can survive Zeke, it can survive anything.

Nadine

CMO

As Chief Meowing Officer (CMO), Nadine meow - a lot. Mostly she meows about Cat Amazing on the internet (apparently there are cats there?) Sometimes she meows in real life as well! Nadine is an incredibly brave human – she not only lives in Costa Rica and regularly regales the rest of the crew with tales of monsoons, volcanoes and scorpions, but she lives there with five – count them, five dogs! That’s the power of the meow.

Nat-Cat

Co-founder & CIO

Since Natalie’s big brain is behind much of Cat Amazing, we thought she should have a very serious and impressive title. Zeke said that CIO sounded very important, and that every company should have one. Everyone agreed. We had to come up with what it stood for, just in case anyone asked. Creative Idea Originator felt pretty right. So did Cat Interest Observer. Cat Interpreter, Oh! was also considered. So, which one is it? Yes.

Eli

Intern

The freshest face in the crew, Eli hasn’t yet been given any real responsibilities. He’s apprenticing with Zeke in the QA department, and learning well from the master shredder. Eli is a worldly cat who hails all the way from Kuwait, where he was rescued and rehabilitated by some Very Kind Humans. Eli is doing great in the US and would like everyone to know that he’s already caught a frog in the woods of Pennsylvania (the frog is fine).

And this is our story

One day Mooky was sitting around, bored. He had plenty of toys to play with, but none of them were challenging enough to occupy a Cat of Immense Brain, such as himself. Suddenly, he had an Ingenious Idea! He would invent a cat toy that would be fun, engaging, and playable over and over again - in short, The Best Cat Toy Ever!Mooky summoned his human lackey Andrey, and they immediately got to work. Progress was slow at first - the lackey was not evolved enough to understand telepathy, and could not even speak Meowth, the Universal Language of Intelligent Beings. Truth be told, Mooky grew more than one grey whisker in trying to get the numbskull to cooperate. Only when Mooky perfected the “you botched my instructions again, you hopeless imbecile?” look, were they finally able to find their stride.

Progress was slow at first - the lackey was not evolved enough to understand telepathy, and could not even speak Meowth, the Universal Language of Intelligent Beings.

Mooky’s inspiration and patience, together with Andrey’s obedience and opposable thumbs, eventually bore fruit. Surrounded by scraps of cardboard, torn papers, and various cutting tools, Andrey held up the result. He studied it, looked over at Mooky, looked back again, and stammered out the first words that came into his head - “Cat...! Amazing...!” Mooky sighed, but decided to humor the dunce. So the name stuck.

Andrey then showed the Cat Amazing to Mooky’s senior lackey, Natalie. At first, he tried to pass the creation off as his own, but Natalie, a much brighter human (she even understands some Meowth), wasn’t fooled. In fact, she pointed out several places where Andrey clearly misunderstood Mooky’s instructions. Andrey made the changes, and in the end, they had the Cat Amazing as it is today. The rest, as they say, is history.

But you can be sure that this is only the beginning, as the crew is already back in the shop, coming up with creative concepts for awesome cat toys! (Well, you know who’s actually coming up with them ; )